{"id":616,"date":"2015-03-01T04:00:28","date_gmt":"2015-03-01T10:00:28","guid":{"rendered":"http:\/\/www.coachingtree.com\/branchingout\/?p=616"},"modified":"2019-07-07T11:13:18","modified_gmt":"2019-07-07T15:13:18","slug":"the-dos-and-donts-of-a-powerful-testimonial","status":"publish","type":"post","link":"https:\/\/coachingtree.com\/members\/the-dos-and-donts-of-a-powerful-testimonial\/","title":{"rendered":"The Do&#8217;s and Don&#8217;ts of a Powerful Testimonial"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"680\" src=\"http:\/\/coachingtree.com\/members\/wp-content\/uploads\/2019\/02\/feedback-box-1024x680.jpg\" alt=\"\" class=\"wp-image-925\" srcset=\"https:\/\/coachingtree.com\/members\/wp-content\/uploads\/2019\/02\/feedback-box.jpg 1024w, https:\/\/coachingtree.com\/members\/wp-content\/uploads\/2019\/02\/feedback-box-300x199.jpg 300w, https:\/\/coachingtree.com\/members\/wp-content\/uploads\/2019\/02\/feedback-box-768x510.jpg 768w, https:\/\/coachingtree.com\/members\/wp-content\/uploads\/2019\/02\/feedback-box-660x438.jpg 660w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n<p>We all know that a strong testimonial is one of the most persuasive marketing tools out there. After all, there&#8217;s no better way to build credibility with potential clients than third-party endorsements. But how do you get them?<\/p>\n<p>First, it pays to know what makes a good testimonial. <span class=\"wp-emember-warning-msgbox\"><span class=\"wp-emember-warning-msgbox-image\"><img loading=\"lazy\" decoding=\"async\" width=\"40\" height=\"40\" src=\"https:\/\/coachingtree.com\/members\/wp-content\/plugins\/wp-eMember\/images\/warn_msg.png\" alt=\"\"\/><\/span><span class=\"wp-emember-warning-msgbox-text\"><a  href =\"https:\/\/coachingtree.com\/members\/join-us\/\"  ><b>This content is for members only.<\/b><\/a><\/span><\/span><span class=\"eMember-clear-float\"><\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>We all know that a strong testimonial is one of the most persuasive marketing tools out there. After all, there&#8217;s no better way to build credibility with potential clients than third-party endorsements. But how do you get them? First, it pays to know what makes a good testimonial.<\/p>\n","protected":false},"author":2,"featured_media":925,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[76],"tags":[9,10,43,11],"class_list":["post-616","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-business-development","tag-marketing","tag-testimonials","tag-tips"],"_links":{"self":[{"href":"https:\/\/coachingtree.com\/members\/wp-json\/wp\/v2\/posts\/616","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/coachingtree.com\/members\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/coachingtree.com\/members\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/coachingtree.com\/members\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/coachingtree.com\/members\/wp-json\/wp\/v2\/comments?post=616"}],"version-history":[{"count":13,"href":"https:\/\/coachingtree.com\/members\/wp-json\/wp\/v2\/posts\/616\/revisions"}],"predecessor-version":[{"id":1118,"href":"https:\/\/coachingtree.com\/members\/wp-json\/wp\/v2\/posts\/616\/revisions\/1118"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/coachingtree.com\/members\/wp-json\/wp\/v2\/media\/925"}],"wp:attachment":[{"href":"https:\/\/coachingtree.com\/members\/wp-json\/wp\/v2\/media?parent=616"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/coachingtree.com\/members\/wp-json\/wp\/v2\/categories?post=616"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/coachingtree.com\/members\/wp-json\/wp\/v2\/tags?post=616"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}