Know you should be networking more but find it awkward? Here’s a short list of conversation-starters you can use “as is” or that can be tailored for your next networking event.
While there are countless ways to strengthen the relationship you have with clients, one that stands out is the practice of sending e-cards. Sending clients ecards regularly (birthday, congratulations, holiday) is a small but meaningful gesture that serves to strengthen the bond between you. There are many low-to-no-cost websites that let you schedule cards in… Read More »
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We all know that a strong testimonial is one of the most persuasive marketing tools out there. After all, there’s no better way to build credibility with potential clients than third-party endorsements. But how do you get them? First, it pays to know what makes a good testimonial.
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When you want to increase your visibility, do you prefer writing, speaking or in-person networking? There are many strategies you can use to increase exposure to, and connection with, your target audience, but none is better than… a combination of several! And although there are several communication channels you could pursue in addition to the… Read More »
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